There’s a line in “The Rose Bowl Story” (1952) about how the only thing that matters in Pasadena, California is keeping the Tournament of Roses committee happy. It suggests the fabled Rose Parade and those who oversee it as akin to a nefarious cabal running the whole southern California city. Alas, nothing so diabolical is allowed to infiltrate this wholesome, humdrum motion picture. Why at one point the Rose Queen, Denny Burke (Vera Miles), lectures the star player of an unnamed Midwestern college team, Steve Davis (Marshall Thompson), that he is not paying proper homage to the so-called Grandaddy of the Bowl Games. Perhaps not, but I also wonder why if the Rose Bowl was so significant, William Beaudine’s movie was made under the umbrella of a low-budget studio like Monogram Pictures rather than, say, MGM, or 20th Century Fox. The camera panning the interior of the mighty stadium nestled in the Arroyo Secco at night that ends with an obvious cut to disguise that its two actors sitting in the bleachers are not really in the Rose Bowl at all made me wonder if Beaudine broke in overnight to steal the shot.
Though the scene-setting narration of “The Rose Bowl Story,” with accompanying aerial images of Pasadena, hint at a movie about the Rose Bowl itself, that’s not really the case. It proves more of a melodrama-romantic comedy hybrid with Coach Hadley’s (Richard Rober) wife in the hospital, and Steve not only falling in love with Denny once his team arrives in California but struggling to learn the right reasons for playing – that is, for love of the game rather than money and future business prospects. It’s a storyline that current shadow college football commissioner Nick Saban and his junior senator from Texas consigliere could love. The plotting, editing, and blocking, however, evince next to no snap, crackle, or pop. Even at a mere hour and thirteen minutes, “The Rose Bowl Story” is one of those movies that moves like it’s stuck in mud. The only time it perks up are the scenes in Denny’s home. Yes, her father Iron Mike Burke (Jim Backus), predating the other Iron Mike, a one-time football player himself, is just a broad, if not occasionally insulting, caricature, but the scene where he re-enacts an old football play with a decorative artifact is more exciting than the climactic Rose Bowl game itself. What’s more, Denny’s phone-hogging younger sister Sally is played by a young Natalie Wood who, bless her heart, brings energy where there generally is none. And though it’s not enough to redeem this stinker, in so much as it has one, Wood is “The Rose Bowl Story’s” MVP.
